

Master's in International Marketing
Driving net-positive marketing strategies and innovative solutions, transforming the global market through sustainable practices.
[Work in Progress, Prototype webapages added October 17 -- Final presentations October 29]
MIM TEAM 1
Myseeli
See the future of textiles.
- Problem Statement: Textile production is a major polluter, and scaling mycelium-based alternatives faces environmental and resource challenges.
- Solution Overview: "Myseeli" will produce mycelium fiber in Finland using local waste and by-products through strategic partnerships.
- Target Industry: High-end luxury brands
- Sustainability Focus: Creating biodegradable alternatives in the textile industry.
- Stage: Early development
- Call To Action: Seeing is believing. Join us in revolutionizing the future of sustainable biodegradable materials.
MIM TEAM 2
E-Waste.Life
Don’t let unused devices gather dust, hand them in and give them a new life.
- Problem Statement: Many people keep unused electronics at home instead of recycling them.
- Solution Overview: Install E-bins in Boston stores to trade electronics for cash or coupons, paired with monthly sustainability education campaigns.
- Target Industry: Bostonians with e-devices: cell phones, computers, tablets, and headphones.
- Sustainability Focus: Climate Action.
- Stage: Early development
- Call To Action: Look for our E-bins in your nearest supermarket!
MIM TEAM 3
ECO-T
Your T-Shirt Shopping Destination.
- Problem Statement: Fast fashion generates massive environmental harm through microplastic waste, water overuse, and high carbon emissions.
- Solution Overview: Proposed Solution: Eco-T offers a subscription service for sustainable clothing, promoting a circular wear-and-return system with second-hand sales to reduce fashion’s environmental footprint.
- Target Industry: Eco fashion industry.
- Sustainability Focus: Reduce excessive plastics usage in textile production.
- Stage: Early development
- Call To Action: Come on, step into the future of fashion!
MIM TEAM 5
BETTER BOSTON BOXES
From the Ocean to the Earth - Seaweed for a plastic-free future.
- Problem Statement: Plastic packaging causes environmental harm and health risks, with few sustainable, affordable alternatives available.
- Solution Overview: Create biodegradable packaging from seaweed and natural ingredients, promoting a zero-waste, cost-effective, and sustainable supply chain.
- Target Industry: Grocery Stores in the U.S.A
- Sustainability Focus: Biodegradability, Resource Efficiency, Zero Waste and Carbon Reduction.
- Stage: Early development
- Call To Action: Together we can raise more awareness to eliminate single-use plastic - every seaweed package counts.
MIM TEAM 7
Ferti
Eat, Recycle, Grow - Repurpose household food waste
- Problem Statement: Household food waste contribute to soil degradation, and the overload of landfills leading to an increase in green gas emissions.
- Solution Overview: Provide a convenient service allowing users to utilize their household food waste, based on a circular economy.
- Target Industry: Household and agriculture focused on sustainability
- Sustainability Focus: Utilizing, reduction of household food waste and circular economy.
- Stage: Early development
- Call To Action: Join our journey in revolutionising household food waste utilizing, fostering sustainable habits and being part of a sustainable future.
COHORT TEAM Sample
EcoShipping Solutions
Sustainable E-Commerce Packaging.
- Problem Statement: Reducing plastic waste in online retail shipments.
- Solution Overview: A biodegradable packaging material that replaces traditional plastic in shipping processes, reducing waste and environmental impact.
- Target Industry: E-Commerce & Retail
- Sustainability Focus: Aims to cut down non-recyclable packaging waste by 50%.
- Stage: "Prototype Phase”
- Call To Action: Looking for Feedback
MIM TEAM 4
AlgaeAura
Better for your skin, better for the planet
- Problem Statement: Beauty products contribute a lot of waste.
- Solution Overview: Provide sustainable, zero-waste body wash and face
- Target Industry: Beauty and skin care sustainable products for women 18-45, aiming to contribute positively to the environment.
- Sustainability Focus: Waste reduction and eco friendly materials.
- Stage: Early development
- Call To Action: Save the planet and hydrate your skin with AlgaeAura. Clean for your body, clean for the planet.
PASSWORD: hult
MIM TEAM 6
Foam2Form
Recycle to Transform.
- Problem Statement: Styrofoam is harmful to the environment and health, with limited recycling options and continued market growth.
- Solution Overview: Create sustainable food packaging from recycled Styrofoam, targeting food distributors and consumers with a rewards program to boost demand.
- Target Industry: Recycling and Manufacturing.
- Sustainability Focus: Circular economy, waste reduction and eco-friendly products.
- Stage: Early development
- Call To Action: Be part of the revolution for a more responsible production and consumption. Join us in recycling and transforming and never feel guilty about enjoying take out ever again!